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National Ski Areas Association : www.nsaa.org
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Winter Conference & Tradeshow

Contact: Troy Hawks
NSAA Communications
(720) 963-4215
thawks@nsaa.org

Alaska | California | Colorado | Massachusetts | Minnesota | Montana | Nevada |
New Hampshire | New York | Oregon | Pennsylvania | Vermont | Washington | West Virginia | Wyoming


Events for National Safety Awareness Week 2009  

ALASKA

Eaglecrest Ski Area
Michelle Fournet
Marketing Admin Assistant
Michelle_Fournet@ci.juneau.ak.us
907-790-2000 x 227

  • Every morning a new trivia question will be posted on the bulletin board by the Snowsports School Window and on the website. Drop your correct answer into the raffle box to be entered into our daily prize drawing.
  • Recite all or part of “Your Responsibility Code” to any staff member and get a treat!
  • Anyone who racks there gear can pick up a raffle ticket and enter to win a free wax and edge! Enter by 3 o'clock to win! Winner will be notified via e-mail on Sunday January 18th.
  • Join us in our Great Room to create a National Safety Week Poster! We provide the poster paper and the art supplies, you supply the creativity. Posters must include elements from either “Your Responsibility Code” or “SMART Style” terrain park rules. Eaglecrest poster contest winners will receive a prize from Eaglecrest and be entered in the National Competition. Winners will be notified via e-mail.
  • Show up and show off. Decorate them, love them, or leave them bare, either way most impressive helmet wins the fashion show award!
  • Anyone who racks their gear can pick up a raffle ticket and enter to win a free wax and edge! Enter by 3 o'clock to win! Winner will be notified via e-mail on Sunday January 18th.
  • Scour the mountain to find all seven Snow Monsters holding up their part of “Your Responsibility Code” Write down who you found and what each monster was saying! Turn your completed scavenger hunt form into the Snowsports School Window to receive your reward.
  • In addition to our scheduled events we have added additional lift safety and etiquette signs to all of our chair lifts. We are displaying additional “Your Responsibility Code” fliers and posters throughout the ski area, and our instructors will be passing out “Responsibility Code” cards to each of their students. Cards will also be displayed throughout the lodge for guests to take.

 

CALIFORNIA

Bear Mountain
Arron Cloud
Loss Prevention Specialist
arron@bearmtn.com
909-584-0256

  • Both retail shops will be offering sales/discounts on helmets for the lids for kids program.
  • There will be web videos highlighting points of the Responsibility & Freestyle Codes.
  • Park Staff will be handing out Get Smart freestyle terrain users guides.
  • Hosts will set up tents in the respective base areas to give away swag for guests who recite Responsibility Codes.
  • Guests who can recite most of the Codes will be entered into a raffle drawing for larger prizes.
  • Employees will be quizzed about the Codes during their safety meetings and rewarded for correct answers.

Mammoth Mountain Ski Area
Daniel Hansen
Communications Coordinator
dhansen@mammoth-mtn.com
760-934-0645

  • Avalanche Safety Demonstration- Saturday January 17th. This great opportunity to learn about backcountry safety will focus on transceiver training and retrieval as well as snow safety. Those interested in learning must sign-up in advance and come prepared with shovels, transceivers, and have a valid pass or ticket. Space in this class is limited to 20 so sign up early! Class begins at 9 a.m. and will meet at the Main Lodge Safety Station near the Broadway Express Supersign.
  • A Day in the Life of a Patroller- Wednesday January 21 at 9:00AM. Follow one of our Ski Patrol and learn the different aspects of one of our most popular jobs! Space in this activity is limited to 10 people.
  • Take a Tour With Woolly: this is a unique opportunity to ski with our mascot, Woolly, and learn tips about skiing safely at Mammoth. Riders must have a valid pass or ticket. Tours will be held on Saturday January 17 at Main Lodge at 1:00PM and Sunday January 18 at Canyon Lodge at 11:00AM. Tours depart from Safety Stations.
  • Safety Stations; Drop by our Safety Stations on Saturday, Sunday, and Monday January 17-19 from 9:00AM-3:00PM and play games, win prizes, and learn a bit about Ski Area Safety. Safety Stations will be set up at the Broadway Express Supersign at Main Lodge and on the 3rd floor in the Canyon Lodge. Pick up Posters to be colored for the NSAA Safety Week Poster Contest.
  • NSAA Poster Contest: Our young guests at Sports School and our local kids are encouraged to enter the NSAA Poster contest.
  • Meet the King of the Mountain: Come meet “King” our Avalanche dog date TBD.
  • Daily Safety Question and Prizes: Listen to our morning snow report on the radio, each day there will be a different question. Find a host in a yellow jacket and receive a prize for each correct answer.

Northstar Resort
Jessica VanPernis
Communications Manager
jvanpernis@boothcreek.com
530-543-3132

  • Every day during Safety Week between 8 a.m. and 12 p.m., resort employees will staff a safety tent located at the base of the Gondola in the Village at Northstar. Employees will distribute safety-related information, pass out hot chocolate and cookies, and register interested participants who can recite the Smart Style Code into the daily terrain park contests. "Marty the Martian," Northstar Resort's Children's Ski School mascot will also be there to encourage kids to learn about safety on the slopes.
  • The Northstar Resort Terrain Park department will host contests each day during Safety Week starting at 1 p.m. at the base of the Superpipe. The first place finisher each day will win a helmet.
  • Contestants will only be entered into the competition when they've successfully recited the Smart Style Code to attendants at the Safety Week tent in the Village at Northstar. Captain Safety, Northstar Resort's safety mascot will also be positioned throughout the terrain parks to educate skiers and riders about the Smart Style Code and encourage participation in the daily contests.
  • Saturday through Monday, January 17-19, employees from Northstar Resort's lift maintenance and ski patrol departments will perform "street theatre" at the top of the Gondola, with performances featuring on-mountain safety-related topics.
  • Saturday and Sunday, January 17-18, Northstar Resort's National Ski Patrol members will host a Safety Awareness booth from 10 a.m. to 3 p.m. National Ski Patrol members will distribute information pertaining to skier/rider safety, and will also recruit candidates for the National Ski Patrol. A daily contest will also be held, with the winner receiving a helmet.
  • In an effort to encourage employee participation in Safety Week initiatives, Northstar-at-Tahoe Resort conducted an employee slogan contest. The winning slogan will be used throughout the resort's Safety Week activities, and throughout the remainder of the winter season. More than 75 entries were submitted from various departments throughout the resort. The winning slogan, 'Do Your Part, Slide Smart,' was submitted by a member of the grooming/snow surfaces department and was selected by Northstar Resort management. The winner received a $100 gift card valid at the resort.
  • In addition to activities and events taking place during NSAA Safety Week, this season, Northstar Resort's ski patrol will offer a new ski patrol shadow program for high school seniors living in the Lake Tahoe region. Designed to introduce students who have expressed interest in the resort industry or EMS to a "day in the life" of a ski patroller, the shadow program will be open to students with at least a 3.0 GPA, good attendance record and prior approval from a parent/guardian and their school principal or counselor. Additionally, interested students must be an intermediate or advanced level skier or rider, and must interview with Northstar Resort's ski patrol director prior to participating in the program. Interested seniors should contact Northstar Resort ski patrol at 530.562.3441 for more information about this program.

Sierra-at-Tahoe Resort
Kirstin A. Cattell
Communications Manager
kcattell.st@boothcreek.com
530-543-3132

  • All week long in Wild Mountain Children’s Ski & Snowboard School and on Friday, January 23 from 8:00 to 10:00 a.m. in the Aspen Café, elementary age children can create posters that illustrate the Responsibility Code and Smart Style. Four winning posters will be chosen and entered in the NSAA national contest.
  • All week long, Sierra terrain park staff will conduct Smart Style clinics at the top of the Burton Progression Park.
  • Sierra ski patrol and the patrol dogs will go into the local schools to teach kids about safety on the slopes.
  • Sierra ski patrol will conduct beacon training and avalanche education at the resort.
  • All leashes, locks and helmets will be 15 percent off in Sierra Mountain Sports and mini-tunes will be half price in the Repair Shop.
  • The Sierra School of Survival will show guests how to survive in harsh winter conditions.
  • Local physical therapists will conduct injury prevention and strengthening and pilates mini-clinics.
  • Sierra Resort ski patrollers, mountain safety, and terrain park staff will hand out Mellow Yellow cards to guests and then quiz them on the Responsibility Code and Smart Style. Guests who recite the code can turn in their card for a prize. Employees who can recite the code in the HR office will be entered into a raffle for a Burton snowboard.
  • Burton’s Smart Style video will be playing all week long in the main lodge.
  • Each day, ski patrol will set up a “speed trap” where guests can test their speed with the Sierra Speed Gun.

Snow Summit
Sean Jacques
Loss Prevention Director
Lossprevention@bigbearmountainresorts.com
909-866-5766 ext 256

  • Both retail shops will be offering sales/discounts on helmets for the lids for kids program.
  • There will be web videos highlighting points of the Responsibility & Freestyle Codes.
  • Park Staff will be handing out Get Smart freestyle terrain users guides.
  • Hosts will set up tents in the respective base areas to give away swag for guests who recite Responsibility Codes.
  • Guests who can recite most of the Codes will be entered into a raffle drawing for larger prizes.
  • Employees will be quizzed about the Codes during their safety meetings and rewarded for correct answers.

 

COLORADO

Aspen/Snowmass
Martha M. Rose
Director of Customer Service
mrose1@aspensnowmass.com
970-923-0528 or x4528

  • This year, the ESPN Winter X Games 13 overlaps with National Safety Awareness Week. Aspen/Snowmass will broadcast a 15-second safe skiing and riding message on the jumbotron during the event, January 22-25.
  • X Education Day for local fifth-grade students will be held at Buttermilk on January 22nd, and provides an opportunity for high profile athletes to discuss safe skiing and riding with youth from the Roaring Fork Valley, among other topics such as the environment.
  • Ski Patrol will conduct Ski Area Boundary and Avalanche Dog Demos in front of the Merry Go Round. Children are invited to “get buried” and searched for by avalanche dogs.There will be prize giveaways.
  • A “Beyond the Ropes” presentation, conducted by Aspen Mountain Ski Patrol, will educate guests on locating beacons, probing and dog searches in the case of an avalanche. The presentation will be just to the north of the Silver Queen Gondola at the top of the mountain.
  • Ski Patrol will conduct a “Share the Mountain” exhibit in the new Snowmass base village, sharing speed and space awareness. There will be interactive quizzes and prize giveaways.
  • The annual Kids’ Poster Contest resumes at Bumps, where children are invited to color safety posters to be displayed at Buttermilk. All children 12 and under (locals and visitors) are invited to participate.

Beaver Creek Resort
Jen Brown
Senior Communications Manager
jbrown@vailresorts.com
970-754-5292

  • Safety Fair: From 10 a.m. to 2 p.m. Beaver Creek Ski Patrol and Yellow Jacket staff will conduct safety demonstrations including snow safety, mountain evacuation, and lift evacuation near the base of the Centennial Express Lift.
  • Beaver Creek’s Rescue Dogs will demonstrate rescue techniques. The Eagle Country Snow Rider Safety Alliance will be on site to educate the public on head and spinal injuries as well as helmet education, fittings, and will provide giveaways.
  • Ski Patrol and Yellow Jacket staff will distribute hats, Family Safety Tip Cards, hot cocoa and other items to guests who know and demonstrate the Skier Safety Code.
  • Don’t miss Ripperoo, Beaver Creek Ski School’s Safety Mascot, who will educate and entertain guests at the Safety Fair.
  • Beaver Creek Terrain Park Staff is partnering with TV 8 to air a segment highlighting Beaver Creek’s New Rodeo Terrain Park, its features, safe practices, and etiquette.
  • TV8 Skier Safety Code Message: Beaver Creek Ski Patrol and Pro Skier Chris Anthony partnered with TV8 to produce a skier Safety Code Message that will air throughout Safety Week, Jan. 17-23.
  • TV 8’s “Off the Hill” Host Billy Doran will host a special Safety Segment from the base of the Centennial Express Chair Lift from 3:30p.m.-5:30p.m. Beaver Creek Ski Patrol and Rescue Dogs will perform a Live Burial and Rescue Scenario next to the Centennial Express. There will also be a call in contest and a chance to win Backcountry Gear for answering snow safety questions.
  • Beaver Creek Managers and Executives will be on the hill conducting “Management Speeder” throughout the resort to highlight the importance of Skier and Rider Safety among all of our guests.
  • Beaver Creek Children’s Ski School kicks off their annual Sunday “Harry and Millie” Safety Scavenger Hunt.
  • Beaver Creek Yellow Jacket Safety Team will be rewarding safe skiers and riders in slow zones with complimentary hats.
  • TV 8 in conjunction with Beaver Creek Ski Patrol and Pro Skier Chris Anthony will air a Skier Safety Code message.
  • Beaver Creek Ski Patrol will host an open house at Ski Patrol Headquarters at the top of Cinch Express from 1-2:30 p.m.
  • Ski Patrol Avalanche Rescue Dogs will perform Search and Rescue Drills outside of Patrol Headquarters.
  • Ski Patrol will be on hand to answer snow safety questions and offer tips on backcountry touring.
  • Get your picture taken with the Beaver Creek Avalanche Rescue Dogs.
  • “Sweep”: Go out with Beaver Creek Ski Patrol and sweep the slopes at the end of the day. Meet at Ski Patrol Headquarters at the top of the Cinch Express Lift (#8), at 3:00 p.m. Open to all, no registration necessary.
  • Beaver Creek Yellow Jacket Safety Team will be rewarding safe skiers and riders in slow zones with complimentary hats.
  • TV 8 in conjunction with Beaver Creek Ski Patrol and Pro Skier Chris Anthony will air a Skier Safety Code message.
  • Beaver Creek Ski Patrol open house; Ski Patrol Avalanche Rescue Dogs Search and Rescue Drills; Snow Safety Q&A; Photos with Beaver Creek Avalanche Rescue Dogs
  • TV 8 in conjunction with Beaver Creek Ski Patrol and Pro Skier Chris Anthony will air a Skier Safety Code message.

Copper Mountain
Lauren Pelletreau
Communications Manager
pelletreaul@coppercolorado.com
970-968-2882

  • Safety Fest comes to Copper Mountain on Jan. 17 – 19 and features three days of education, demonstrations, daily prize drawings in Burning Stones Plaza, and safe skiing and riding.
  • Safety Fest will focus on safety from Summit County Search & Rescue, terrain park safety with Woodward at Copper, helmet safety with Saint Anthony’s, Copper’s guest safety initiative “Know Your Space” with the Copper Mountain Ski Patrol, lessons from Copper Fire and Summit County Emergency Services and info from Avalanche Physical Therapy.
  • Each day guests can visit Copper’s safety tents to learn about safety, earn a chance for daily prize drawings and watch an avalanche dog demo.
  • On Saturday and Sunday, Copper welcomes the Flight for Life helicopter, if available, landing at Patrol Headquarters at the top of Super Bee Lift.
  • Prizes to be given away during Safety Fest may include: passes, tickets, discounts, swag and much more. Schedule and daily prizes are subject to change. More information can be found at www.coppercolorado.com

Purgatory at Durango Mountain Resort
Sven Brunso
Sales/Marketing Director
sbrunso@durangomountain.com
970-247-9000

  • January 17th through 24th, Durango Mountain Resort will recognize National Safety Awareness Week with a Safety Tent at the base area Saturday and Sunday from 10am - 2pm. At the tent, skiers and riders will get to "Know the Code", and will be awarded prizes for showing they are up to speed on mountain safety.
  • A Tri-State Care Flight rescue helicopter will be landing early Sunday morning at the top of Lift 1, by the ski patrol palace and will be doing a Winter Wilderness Survival joint training exercise with the DMR Mountain Patrol, La Plata County Search & Rescue and the Colorado Mounted Rangers. They should be done with their exercise at 9:00am, at which time the public will be able to check out the chopper and ask questions.

Telluride Ski & Golf Resort
Mary Helyn Kirwan
Communications Director
mkirwan@tellurideskiresort.com
970-728-6900

  • On Jan. 21st, Telluride will host a special screening of ‘The Fine Line’ by Rocky Mountain Sherpas a big mountain ski film that includes backcountry and avalanche awareness. The film will be shown at the Michael Palm Theatre and weaves action sequences with some of the biggest names in the industry including Tanner Hall, Travis Rice, Dana Flahr, Eric Hjorleifson and many more. Viewers will see what safety precautions go in to shooting those sequences, what preparations are made, and the difference that can make when skiing and snowboarding backcountry terrain.
  • Brought to the Palm by Telluride Ski Resort, Telluride School District, San Juan Field School, and Rocky Mountain Sherpas, admission is free.
  • Fine Line Producer Malcolm Sangster and Director Dave Mossop will be on-hand, and will hold a Q&A at the end of the screening. Gear from local business sponsors Paragon Sports and Jagged Edge will be given out beforehand.
  • Telluride Ski Resort has put up a new backcountry and avalanche awareness section, with general tips and information, at www.tellurideskiresort.com/backcountry . The resort’s Beacon Basin is also up and running. Located off of lower Woozley’s Way below the Dynamo run-out, Beacon Basin is a great tool to refine beacon, probe and shoveling skills. The Beacon System, developed and designed by Ortovox, has the capability of creating search exercises with up to 5 beacons buried from 1-4 feet deep and will vary from day-to-day. All transceiver brands work in the Basin, and the public is encouraged to come hone their backcountry skills. Vail Mountain
  • Hot Chocolate with Vail Ski Patrol and Avalanche Awareness Seminar: Hosted by Pork Chop, Vail Mountain Safety Pig, at the top of the Mountaintop Express Lift (Chair 4), 9:30-10:30 a.m. Also, meet Henry, the Ski Patrol Avi Pup. Vail Ski Patrol will host an Open House all day at Patrol Headquarters (top of Chair 4). Call (970) 479-4610 for more information.
  • Pork Chop, Vail Mountain Safety Pig, and Henry the Ski Patrol Avi Pup Autograph Signing: Chaos Canyon at Mid-Vail from 12:30-2:30 p.m. Bring your camera for a photo opp!
  • Vail Yellow Jacket Safety Fair: Bottom of the Eagle Bahn Gondola in Lionshead and the Vista Bahn Express Lift in Vail Village from 9-11 a.m. Check out the booths in the base areas and have your skis or snowboard registered with the Vail Police Department.
  • Vail Sports Helmet Fitting: Get fitted for a helmet from 9-11 a.m. at the bottom of the Vista Bahn Express in Vail Village.
  • Vail Sports Binding Check: Visit any Vail Sports location to have your ski bindings checked at 50% off (overnight drop-off of skis and one boot required). Just mention National Safety Awareness Week at Vail to receive the discount.
  • Free Adult Ski Tips: Intermediate and advanced skiers depart Mid-Vail at 11 a.m.
  • Sweep with Vail Ski Patrol: Join the Vail Ski Patrol with trail closing at the end of the day. To sign up call (970) 754-4610 or stop by Patrol Headquarters at the top of Chair 4 for more information.
  • Extreme Terrain Rescue Training: Vail Ski Patrol will be conducting rescue training at the Chair 4 cliffs at 11 a.m.
  • Vail Yellow Jacket Safety Fair: Bottom of the Eagle Bahn Gondola in Lionshead and the Vista Bahn Express Lift in Vail Village from 9-11 a.m. Check out the booths in the base areas and have your skis or snowboard registered with the Vail Police Department.
  • “Pigs on Ice” with Pork Chop, Vail Ski Patrol and Other Special Guests: Family fun at the Arrabelle at Vail Square Ice Rink 4-6 p.m. Bring your camera for pictures with Pork Chop!
  • Flight for Life Helicopter Viewing: Informative look at the helicopter and its crew at the top of the Avanti Express Lift (Chair 2) at 11 a.m. (***Subject to Change***)
  • Take Care of Your Body: Head to our on-mountain restaurants, Marketplace at Eagles Nest, Look Ma Level at Mid-Vail, for information from Howard Head Sports Medicine Clinic about taking care of your body, 11 a.m.-1:30 p.m. Special guest at one of these locations: Pork Chop, Vail Mountain Safety Pig.
  • Vail Snowsports School Presents Terrain Park Etiquette: Join snowboard instructors at the Fly Zone Terrain Park for up to date park use information; meet at the log structure above the Fly Zone Terrain Park in Golden Peak at 12 p.m.

Winter Park Resort
Jenn deBerge
Communications Manager
jdeberge@skiwinterpark.com
970-726-1573

  • Display student’s art work from the Kids Safety Poster Contest throughout Ski Safety Week. (hosted by Winter Park Ski Patrol)
  • Recognition awards for Poster Contest winners, Friday Jan 16th, 3:15 in the Balcony House. Winners will spend a day with the W P Ski Patrol in late January or early February. (Patrol)
  • Public Service Announcements on local radio stations and cable channels.
  • Daily safety reminders in The Employee Portal and on our daily snow report.
  • 2 3’ x 6’ Banners, one at each base announcing “ National Safety Awareness Week” to be displayed 1/16 – 1/23
  • Tips and/or Flyer on web site.
  • Safety Week Flyers in bathroom stalls.
  • Daily “Safety Tip” fleet call.
  • Weekly Safety Tip Company Post.
  • Daily food/drink specials with safety oriented themes.
  • Mountain Hosts will talk up National Safety Awareness Week, ask questions about the Responsibility Code, and reward guests with granola bars and beverage coupons.
  • 8x10 posters displayed at the front desk of all lodging proprieties and all indoor ticket and lesson sales locations.
  • Winter Park Resort will commemorate Safety Week by displaying students’ art work from the Kids Safety Poster Contest throughout the week. Winners will have the chance to spend a day with the WP Ski Patrol in late January or early February.
  • The resort will also offer daily food/drink specials with safety-oriented themes. Mountain hosts will talk up National Safety Awareness Week, ask questions to guests about the Responsibility Code, and reward guests with granola bars and beverage coupons.

 

MASSACHUSETTS

Wachusett Mountain
Amanda Campbell
Special Events and Marketing Coordinator
amanda@wachusett.com
978-464-2300 ext. 3702

  • “Know the Code Contest”- Members of Ski Patrol will be asked to randomly stop visitors throughout the week, they will be asked to recite the code, anyone who knows the code will be issued a coupon towards a free item in the cafeteria (hot chocolate, French fries, etc.).
  • “NSAA Poster Contest”- The Junior Patrol will host the poster contest in the Main Lodge. Crayons and Posters will be around to encourage people to participate! The Junior Patrol also creates a safety display (information, pictures, posters) for people to look at when they come to their booth to enter the poster contest.
  • “UMASS Memorial Helmet Safety”- Wachusett Mountain and UMASS team up to present information about brain injury and helmet safety to our visitors. For the weekend of Jan. 17-Jan. 19 UMASS will also be raffling off helmets coupons for the visitors to redeem in Mountainside Ski Shop!
  • “Park Pass Safety”- Anyone Wachusett Skier or Rider who wishes to use our “Look Mom” terrain park must complete the park pass safety program (video and test). Anyone who completes and passes this program will be issued one of two coupons, the first coupon is for anyone who HAVE a helmet which will be valued for $5.00 off anything at Wachusett, the second coupon will be given to those who do NOT have a helmet and they will be valid towards $5.00 off a helmet in Mountainside Ski Shop.
  • There are two park events scheduled during safety week in which we require all competitors to wear a helmet.

 

MINNESOTA

Giants Ridge Golf & Ski Resort 
Julie Brownell
Program Coordinator
julie.brownell@state.mn.us
218-865-3016

  • As part of the Safety Week campaign, Giants Ridge is sponsoring a safety poster contest that targets fourth, fifth and sixth graders, but any elementary age child is eligible to participate.
  • Also during the week, guests renting helmets will receive a free Giants Ridge bandana (while supplies last).

   

MONTANA

Bridger Bowl Ski Area
Doug Wales
Director of Marketing
dw@bridgerbowl.com
406-586-5359

  • Safety reminder banner will be hung throughout the resort.
  • Bridger will also be running its Safety PSA's on its Daily Snow Videos on its website all that week.

   

NEVADA

Las Vegas Ski & Snowboard Resort
Craig Baldwin
Base Operations Manager
702-385-2754

  • As part of National Safety Week Las Vegas Ski & Snowboard Resort will be promoting a helmet giveaway to youth under 18 years of age. LVSSR Mtn. Patrol has organized the giveaway by gaining donations from local businesses through the non-profit National Ski Patrol. We will give over 120 helmets away every Saturday until they are gone.

 

NEW HAMPSHIRE

Cranmore Mountain Resort
Lauren Kulberg
Events Coordinator
lkulberg.mc@boothcreek.com
603-356-5544 ext. 352

  • Cranmore has produced a series of safety videos to inform our guests about the proper ways to load a chair lift, use the tubing park, even ride a magic carpet. The videos are posted on our website and you can view them by following this link: www.cranmore.com/info/winter/gallery

Pats Peak
Lori Rowell
Director of Marketing and Sales
lori@patspeak.com
603-428-3245 ext. 108

  • Pats’ fun squad has taken over the activities for Safety Week and will be doing some coloring with the young people in the Kids’ Safety Poster Contest in the base lodge with designs based on “Your Responsibility Code”.
  • Kids' Safety Posters will be hung in the base lodge and a winner will be chosen and submitted to NSAA for the national contest.
  • A safety message will be posted on the Pats Peak daily Snow Reports online and around the mountain throughout the week.

 

NEW YORK

Holiday Valley Resort
Jane Eshbaugh
Director of Marketing
JEshbaugh@holidayvalley.com
716-699-3904

  • Print 1” pins with each of 4 safety logos (Objects are Closer, Smart Style, Heads Up and Get Smart) and use as prizes and incentives. Kids will want to collect all of them.
  • Safety Patrol Tent/Table outside by Clock Tower, manned each night with safety info.
  • Banners on Clock Tower and railings of each base lodge. Message will be the 4 points of Smart Style.
  • Magnetic signs on lift towers with points of the Responsibility Code.
  • Safety Patrol will run a scavenger hunt for night skiers to find all 7 points.
  • Radar Gun Guess Your Speed on Cindy’s Run, 6:00-7:00 PM nightly plus Sat & Sun with Nastar. Prizes pins and bandanas, coupons for hot chocolate, waffles.
  • Safety Sumos! Two of our terrain park rangers (who are very cool in the eyes of young riders) will dress in blowup Sumo suits. They will wear special tall tees printed with “Don’t mess with Safety” and they will ride around the parks educating guests about safety in the parks and park etiquette.
  • Inside our kids’ program building we will hang a huge Tyvek banner. The kids will be encouraged to write a safety message on the banner and it will be displayed in the building for the week.
  • Safety Poster contest at Day Care and Creekside Lodge. We will display copies of the posters in Creekside and the Clubhouse Chalet.
  • Employees will be offered “Know the Code” buttons.
  • All Holiday Valley departments will be invited to enter the Safety Awareness Week contest. They are encouraged to decorate, hold a contest or promote safety to our guests and employees in some unique way. A $50 budget is available to each department that enters and prizes will be awarded based on creativity, effectiveness and participation by our guests.
  • We will be using our employee newsletter to increase awareness of safety week.
  • We will issue Safety Videos for our night program students to watch on the busses as they travel to Holiday Valley during Safety Week.

 

OREGON

Mt Bachelor, Inc
Françoise (Frankie) Labbé
Communications Manager
flabbe@mtbachelor.com
541-693-0957

  • 2-for-1 midweek ticket deal when you buy a helmet at one of the on-mountain retail shops.
  • NSAA poster competition; all kids enrolled in Mt Bachelor’s Snow Sports school are competing for best poster to win a special prize pack from Dakine, Burton and more. Top three posters will be framed and displayed in the West Village Lodge for one year.
  • Patrol will circulate trading cards of the Mt Bachelor Avalanche dogs, from rookies, to veterans to retirees. The trading cards display the safety codes on the back.
  • Receive 3 trading cards with the purchase an Avalanche Rescue Dog T-Shirt at the Top of Pine Marten Lift. Proceeds support the rescue dogs directly.
  • Safety week posters will be hung in the lodges, by food and beverage cashiers, in the bathrooms, restaurants, retail shop and ticket windows.
  • Mountain Ambassadors, ticket agents and instructors will be verbally promoting Safety Awareness Week.

Mt. Hood Meadows
Dave Tragethon
Resort Executive Director of Communications
Dave.Tragethon@skihood.com
503-287-5438 x1190

  • Meadows will recognize the week with a Safety Fair Saturday and Sunday (January 17-18). Guests will be encouraged to find the seven Safety “Codesters” to recite the different rules of the code to. The first 50 each day who collect and turn in forms stamped with the seven rules receive custom safety messenger bags. In addition to awarding prizes for those who can recite the safety rules, safety equipment will be displayed, The Safety Fair is presented by Fuel TV, Monster Energy Drink and the Anheuser-Busch Responsibility Matters Program.
  • Resort Executive Director of Communications Dave Tragethon says this weekend will punctuate the resort’s ongoing safety education efforts. “Meadows efforts to educate our guests and our staff about the seven rules of the responsibility code has been recognized with three national safety awards the last two seasons. We are proud of this recognition and have challenged ourselves to Live the Code and make it even more visible and meaningful to our guests.”

 

PENNSYLVANIA

Liberty Mountain Resort
Jessica Fike
Event Coordinator and Marketing Assistant
717-642-8282 x3350

  • Safety Awareness Booth in Plaza. Staffed by Ski School Instructors, Mountain Safety and Ski Patrol – question and answer opportunity for guests to discuss slope safety, park safety, etc.
  • Earn extra lift time opportunity – one-hour extension stickers available for those who can recite the Responsibility Code or Smart Style
  • “Rick the Rescue Dummy” on display with sign
  • Photo opportunity for kids to get their pictures taken with the Snowmonsters in front of “I Know the Code” backdrop
  • Ryan Helmet Raffle fundraiser tickets sold for $2, benefit Ryan Lichtenberg Memorial Fund
  • Ryan Rail Jam information available – registration and release forms for participants, flyers, Ryan stickers all made available.
  • Helmet Rental Raffle, Helmet Rental window.Everyone that rents a helmet receives a raffle ticket to win a free helmet raffle (four raffle winners chosen, one for each day of each weekend of Safety Week)
  • Terrain Park Safety Awareness table in Terrain Park, Staffed by Park Crew and Ski School.
  • Ski School Terrain Park safety tips and mini clinics, and riding style instruction from Park Crew in the park every hour, on the hour.
  • “Chill Station” at Ski Patrol.Staffed by Ski Patrol and Mountain Safety. Hand out cups of hot chocolate, lemonade and water to skiers and boarders who know any part of the Responsibility Code. Safety tips also made available by Ski School Instructor.
  • Lift Operators interacting with guests as they wait in line – talk about lift safety.
  • Take pictures and video of skiers and boarders in lift lines as they talk about safety tips with Lift Operators – post online throughout the week
  • Family Ski Zones, Staffed by Ski Patrol who will provide safety information
  • Safety Message Video Production. Film various activities/features of Safety Awareness Week for next edition of Liberty Mountain TV
  • Monday through Friday, January 19th to 23rd
  • Supplies available in Alpine Lodge at fireplace and in Children’s Learning Center
  • Earn extra lift time opportunity – one-hour extension stickers available for those who can recite the Responsibility Code or Smart Style
  • “Rick the Rescue Dummy” on display with sign.
  • Promotion and mention of Safety Awareness Week activities/features/schedule on our website, in daily newsletters, Facebook, MySpace, daily updated ski websites.
  • Safety tips from Lonny, Safety Committee, guests mentioned on our website and in daily newsletters.
  • Website Photo Gallery updated with Safety Awareness Week pictures

 

VERMONT

Bromley Mountain Resort
Peter Dee
Marketing Director
peterdee@bromley.com
802-824-5522

  • Bromley will have PHAT (protect heads all time) Day on Jan 17.
  • Free helmet rentals will be offered.
  • Karen Williams runs the PHAT program for Vermont and she will be set up with a booth in the base lodge with information and stickers to hand out about skier and rider safety for the New Year.

Killington
Mary Anderson
Human Resources
manderson@killington.com
802-422-6746

Anne Snyder
asnyder@killington.com
802-422-6298

  • The campaign’s Heads Up! yellow logo and safety awareness messaging blends into all areas around the resort. Look for it in cafeterias, on transportation shuttles, retail bags, lift towers and more.
  • Heads Up! Slopeside Photo Shoot Children can have their photos taken with a Heads Up! logo at Ramshead Lodge. Visit the Safety Awareness table inside Ramshead Lodge.
  • 50 percent discount on Binding Checks at Snowshed Double Diamond Repair Shop.
  • Guests can have their bindings checked for half price during the week of January 17-23 at the Double Diamond Repair shop in Snowshed Base Lodge. Guests simply need to mention this promotion in order to receive the discount.
  • In order to promote slope safety awareness and education to elementary school children, several area schools are participating in Killington/Pico’s local poster contest. The contest rules call for 4th and 5th graders to create posters illustrating any one of the seven points of Your Responsibility Code or one of the four elements of Smart Style. These poster entries will be on display around the resort throughout the season. Posters will be judged in two categories: Best Overall Safety Message and Most Creative Design. Two winners and two runner-ups will receive prizes. Killington/Pico Resort poster winners and runners-up will be entered in the NSAA National Poster Contest.
  • As part of their HEADS UP campaign, the National Ski Areas Association (NSAA) has developed a safety awareness poster contest for kids. The national contest targets fourth, fifth, and sixth graders, but any elementary-age child can participate. Kids are welcome to create a poster relating to any one of the seven points of Your Responsibility Code or one of the four elements of Smart Style. Go to www.nsaa.org for more details on the national contest.
  • An assortment of safety awareness flyers, cards and stickers will be available throughout the resort. In addition to National Ski Areas' Association posters, look for messages featuring Your Responsibility Code, Smart Style and highlighting Vermont state law requirements regarding collisions and search and rescue operations related to skiing and riding outside the area boundary. Also, look for the new message from NSAA this season, the Check Your Speed campaign.
  • Daily menu specials are spiced up with some need-to-know safety awareness messages. The seven points of Your Responsibility Code and Smart Style have been woven into menu offerings. Also, watch for the Your Responsibility Code café trays and napkin dispensers.
  • Playing in our transportation shuttles this season is a special video created by the National Ski Areas Association; Olympic athletes demonstrate Your Responsibility Code and other safety awareness tips when skiing and riding. Also look for the campaign logo on the back of Killington’s shuttle buses.
  • Hey kids! At Ramshead Base Lodge, the hub of our family programs, look for an interactive safety awareness display table: here you can talk with an Ambassador, enter to win a helmet, or simply stop by for some safety awareness fun. Get your picture with our mini Heads Up! Face Cut Out.
  • Ambassadors, patrollers and instructors will be handing out Know the Code stickers and cards, Smart Style stickers and a Freestyle Terrain User’s Guide to guests. Mountain Ambassadors and staff will be wearing bright yellow jackets that display important safety awareness messages based on Your Responsibility Code.
  • Participating shops along the Killington Road will be provided a variety of Heads Up!, Know the Code, Smart Style, and Look Before You Leap posters and cards in order to help promote safety awareness to their customers.

Okemo Mountain Resort
Bonnie MacPherson
Director of Public Relations
bmacpherson@okemo.com
802-228-1947

  • Okemo Mountain Resort will commemorate National Safety Awareness Week, Jan. 17-23, 2009, with a host of fun events and activities to help educate skiers and riders of all ages and promote on-mountain safety.
  • Starting Jan. 17 and running through National Safety Awareness Week, anyone who purchases a new ski or snowboard helmet at Okemo's Snowsports Shop will receive a coupon for 50 percent off a full-day lift ticket, or 50 percent off a full-day equipment rental or high-performance demo, or 50 percent off a group lesson or adult clinic.
  • Vermont’s own PHAT team (Protect Your Head at All Times/Protect Your Head on All Terrain) will be returning to Okemo from 8 a.m. to 2 p.m., on Sunday, Jan. 18. The Vermont Snow Sports Research Team, a partnership of Vermont Children's Hospital at Fletcher Allen Health Care and the University of Vermont College of Medicine will be on location to help educate skiers and riders about helmet use. Over the past five years, this team has been focused on developing a program to prevent serious head injuries by increasing voluntary ski helmet use among children and adults. The team of physicians and health care providers is headed by Robert Williams, M.D., pediatric anesthesiologist and critical care specialist at Vermont Children's Hospital at Fletcher Allen. In addition to education, the team’s project includes observations of skiers and riders to determine baseline data about helmet use. Their work has been presented at medical conferences, accepted for publication in medical journals and has been extensively covered by news media nationwide. The program’s presence at a resort includes posters, distribution of brochures, an exhibit, stickers and prizes. The program is non-coercive and is designed to promote both helmet use and skiing and snowboarding as a healthy lifestyle. Visit www.skihelmetsafety.org for more information.
  • Okemo will host a “Helmet Head” contest on Jan. 18. Okemo staff members will be out on the mountain taking pictures of willing candidates showing their best helmet head – that cool, disheveled look of matted hair that happens when a skier or snowboarder removes his helmet after a great day on the slopes. A panel of judges will select the top-ten best helmet heads and post those photos on Okemo’s blog (http://okemo.blogspot.com) for voting by blog visitors. The candidate who receives the most votes will win two complimentary lift tickets for a day of skiing or riding at Okemo.
  • Also on Jan. 18, as a way to promote safety and to familiarize skiers and riders with the Skier Responsibility Code, a Safety Scavenger Hunt will take place on the slopes of Okemo. Elements of the “Code” and “Smart Style” will be strategically placed along trails all over the mountain. Winners who collect The Code elements will receive fabulous prizes from Okemos’ prize vault.
  • “One of our main goals here at Okemo is ensuring safe and responsible skiing and riding,” says Okemo Ski Patrol Director Jim Livingston. “The Okemo Ski Patrol has always placed a major emphasis on safety and we are constantly striving to do better. This winter, we continue our safety program on the mountain by stopping many skiers and riders to promote respect of others. We maintain a presence of patrollers and other staff on the trails, making sure everyone is practicing safe skiing and riding.”

 

WASHINGTON

Crystal Mountain
Kalela Robison
Communications Manager
events@skicrystal.com
360-663-3011

  • We will have Crystal Mountain safety videos playing in our Rental Shop and Ski school plus the videos be posted on our homepage with maximum exposure.
  • The skier responsibility code will be posted on our website, morning emails and mentioned on the snow phone during the National Safety Week from January 17-23.
  • The Kids Club and Bullwheel Restaurant are participating in the kid's safety poster contest.
  • Signage and Banners will be hung in visible locations around the resort.
  • The skier responsibility code will be posted on the bulletin boards around the mountain and included in our daily conditions report posted around the mountain.
  • Canine Hero Safety Cards will be available throughout the mountain for kids to collect. After kids have collected four cards their names will be entered in a raffle for a Giro helmet.
  • There will be a station set up in the Day Lodge with safety information and a ski patroller on hand to answer all your questions. Collect all our rescue doggy cards and memorize the responsibility code to win a Giro Helmet.
  • We will have photo opportunities over the week for children to have their pictures taken with the rescue dogs.
  • A "Skiing Elk" will be out cruising the slopes with a ski patrol vest on passing our doggy cards with the Skier Responsibility Code all week.
  • Helmets are 20% off in the Right Angle Sports all week with custom fittings by a Giro representative.
  • An Avalanche Beacon Practice Area is located by the Campbell Basin Lodge. Hone your transceiver skills with our new easy searcher practice system. Located at the Campbell Basin Lodge, the easy searcher has multiple victims at three levels of difficulty. The system is free and always open.
  • Ski patrol will be on hand all week to answer questions.
  • Level I Avalanche Hazard Evaluation Training 1/17-1/19/2009: This intensive weekend course focuses on the principals of stability evaluation. Each day includes classroom and fieldwork. Cost: $385.00. Contact Northwest Avalanche Institute at http://www.avalanche.org/~nai/ to register or for more information.
  • Level II Avalanche Hazard Evaluation Training 1/23-1/26/2009: This is the premier advanced course in the Northwest. The course features instructors that are professional avalanche forecasters, with over 90 years of combined experience. The format of field and classroom allows the participants to focus on forecasting problems specific to the Northwest. An emphasis is placed on skill development and practice. Classroom workshops will contain some problem solving. This course provides great benefit to professionals and participants familiar with avalanche fundamentals. Cost: $435.00.Contact Northwest Avalanche Institute at (360) 825-9261.
  • Safety Patrol: The yellow-jacketed crews are stationed around the mountain in order to prevent speeding and give updates on the current mountain conditions, with constant communication with ski patrol.

The Summit at Snoqualmie
Holly Lippert
Communications Manager
holly@summit90.com
425-434-7669

  • This year's safety focuses are on chairlift safety and helmet usage.
  • 20 percent discount in all Summit Retail Shops on all GIRO helmets during Safety Week of
  • Stickers, buttons, zipper pulls and tattoos with chairlift and helmet safety messages will be distributed to guests.
  • Increased signage and window paintings displaying the helmet and chairlift safety messages will be displayed.
  • Avalanche dog demonstrations will be held in the base area.
  • Summit West Ski Patrol will host a safety carnival booth featuring fun safety activities and games.
  • Ski Patrol snowmobile and sled displays showing safety equipment and first aid supplies with question and answer sessions.
  • Chairlift model available for practicing safe loading and unloading procedures with tips and suggestions.
  • Search and Rescue team on-site to communicate avalanche safety tips and answer questions.

 

WEST VIRGINIA

Snowshoe
Laura Parquette
Communications Manager
lparquette@snowshoemtn.com
304-572-1000

  • We had a poster contest in the local schools with 41 entries.
  • Our Terrain Parks are playing the Smart Style video all winter long at the Park Shacks. Guests who watch the entire video are given a wallet size card “Certificate of Achievement” for viewing the Smart Style Safety Video for the 2008/09 season.
  • NSAA safety signage is posted at the Terrain Park.
  • The Terrain Park manager has provided Management and Risk Dept. training as well as weekly employee training at weekly staff meetings.
  • Our Ski Patrol Department will have a safety table set up at both the Snowshoe and Silver Creek ski areas on Saturday and Sunday to provide safety information to our guests.
  • Patrollers have cards for 50 percent discounted ski lessons that are offered to guests they encounter on the slopes who may benefit from a lesson. This is something they have done for several years, all season long. They document the guest name that receives the discount coupon.
  • Patrollers and lift attendants will have “Know the Code” buttons to wear as well as Know the Code and You Are Responsible Code Cards to distribute to guests.
  • The Snowshoe Hare and the “We’re Not Lion About Safety” Safety Lion will be interacting with guests at both ski areas during the entire week. They will have the opportunity to visit ski school line ups, village areas, cafeteria areas, etc.
  • Our Tubing Hill staff has the opportunity to address each group that visits the tubing hill on procedures for a safe tubing experience.
  • Our Courtesy Patrol staff addresses bus groups on mountain safety and orientation.
  • Ski Rental Shops will have Lids on Kids posters with their helmets for rent or purchase.
  • Our Call Center advises callers of the availability of helmets for rent or purchase.
  • We will decorate both the Shavers Center Food Court and Bear Den Food Court with posters, streamers and balloons to promote safety week.
  • Where’s Robinson? Robinson is Snowshoe’s traveling Swiss gnome. He will be placed in locations at both the Snowshoe and Silver Creek ski areas with a number on his head. Guests will be directed to call a number with his location and tell us the specific skier responsibility code for that particular number. That particular caller wins a prize. Once Robinson is found, we will move him to a new location. We will have posters promoting Robinson at each check in location and OMS desk. There will be a blub about Robinson on the weekly activity sheet and hopefully on Snowshoe TV, advising guests of the opportunity to find Robinson.
  • We will have banners on the main entry roads promoting Safety Week at Snowshoe.
  • Each employee will be given a copy of a Safety Toon Contest page to find the safety violations. We will offer prizes to the top 10 employees who find the most violations on the page. This will give each employee the opportunity to win a prize for safety week.

  

WYOMING

Grand Targhee Resort
David Hudacsko
Risk/Safety Manager
dave@grandtarghee.com
307-353-2300

  • In cooperation with the National Ski Areas Association (NSAA), Grand Targhee has a variety of public demonstrations, activities and awareness efforts planned for National Safety Awareness Week, January 17 to 23, 2009.
  • A safety awareness booth will be set up on the main plaza from 11 am to 1 pm daily during the week, providing safety information to guests and employees. GTR will promote awareness of the Skiers Responsibility Code, Backcountry Safety and SmartStyle (Terrain Park Safety). Guest and employees are invited to fill out a safety quiz, with a 2009-10 Season Pass up for grabs for guests, and a complimentary day of catskiing for employees.
  • A variety of activities will focus on safety throughout the week. Grand Targhee Resort Ski Patrol will visit local schools with avalanche dogs and host avalanche dog demonstrations at Grand Targhee Resort throughout the week. Your Responsibility Code will be emphasized daily at each lift, and mannequins in the Kids Club will be dressed in proper clothing and equipment for children. Our Terrain Park employees will discuss Smart Style with skiers and snowboarders in the terrain parks, and our Ski and Snowboard School will host a Safety Scavenger Hunt.
  • Grand Targhee Resort is a year round mountain resort situated on the western slope of the Tetons in Alta, Wyoming, accessible only through Teton Valley, Idaho. Our abundance of light powder snow (more than 500 inches annually) and virtual lack of lift lines creates an uncrowded skier and snowboarder paradise, continually recognized for our great snow, genuine western hospitality, scenic beauty, excellent value and commitment to sustainability. For more information, please visit our website at www.grandtarghee.com.

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